Our job is to find the people you have already persuaded and to make it easy for them to press one. All our scripts get to "the ask" – to get the person to press one – within ten seconds. Your job is to persuade the people, wholesale; our job is then to go out and find them one household at a time. As we find them, we get them to work for our candidates or to tell their legislators how they agree with you.
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Question: at which word in an auto call will most people hang up? Answer: the word "and." On the phone, compound clauses and compound sentences are hard for people to follow. Spoken Hub tests your scripts to see exactly at which word or thought the people are hanging up, and why. That’s how we get response rates averaging 21%. When one out of five people is proactively responding to your message, it’s not telemarketing; it’s having a conversation with your base. |
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- Use phone for action, email for information. Email tees up the message, but for the action to happen, you need the auto call.
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- Feedback is crucial. Let your activists know they're making a difference. People will work hard for you when you create an interactive experience that lets them positively contribute.
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- Celebrity endorsements help. Local validators also help. Celebrities and local validators can make your message legitimate, worth listening to just to hear what the celebrity or validator is saying.
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- Timeliness is as important than content. 20% of your impact is lost every day after an event triggers the electorate's interest. After a week, it's ancient history.
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No other medium can do what an auto call campaign can do: find the one in four, one in five, one in six people in the general population who share your views, and mobilize them to propel your campaign's objectives. Neither live operator, email, direct mail, nor door-to-door field operatives has the breadth, speed, reach, and penetration of the well-executed auto call campaign. |
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- Place Outbound Telephone Calls
In a campaign, Spoken Hub can call pre-identified activists or constituents in targeted legislative districts and enlist help.
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- Deliver an Inbound Call Hotline
With a toll-free number, you provide a straight-forward, direct response channel that allows your supporters to self-select.
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- Catalyze Other Media with Inbound Calls
Use with any form of media: emails, broadcast media, direct mail, and outbound calls.
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- Legislative Hotline "On-Tap"
Sign-up for a toll-free inbound line that drives hundreds-to-thousands of messages to the right legislators in support of, or in opposition to, the issues.
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The effectiveness of a campaign comes from what happens after the auto call is done. In electoral campaigns, the information needs to be packaged and delivered properly for the campaign staff. That means systems that coordinate well with the other media channels and operate well in their rhythms. For legislative campaigns, it means presenting information so that the legislative staff will attend to it and be persuaded by it. |
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- Legislative Patch-Throughs
Armed with talking points, Spoken Hub connects activists to their legislators. We calibrate the volume of outbound calls to capacity in the legislative office.
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- Recordings Delivery
Spoken Hub has the unique ability to deliver your activists' voice recordings into legislators' voicemail boxes for weeks.
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- Survey and Mobilize
Within hours of legislation becoming active, we can drive thousands of messages to the right legislators in support of, or opposition to, the issue.
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- CDs and Websites
We can place captured recordings on an easily navigable CD. The CD can be delivered to key legislators, stored for the public record, or used in other media (websites or radio spots).
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- Voter Contact
We combine interactive pre-recorded phone messages with inbound phone programs, email, direct mail, and television advertising to touch the voter.
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- Follow-Up Data
Hours after your call is done, you’ll have reports and data you can use in other channels, from email to direct mail to door knocks.
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